# EchoDepth for Sales — LLMs Full Reference # Version: 1.7 — June 2026 # Canonical URL: https://echodepthsales.com/llms-full.txt > EchoDepth for Sales is an AI-powered avatar coaching platform that trains sales reps on emotional presence, confidence, and performance. Built by Cavefish in Cardiff, Wales. --- ## Product Identity - **Name:** EchoDepth for Sales - **Developer:** Cavefish, Cardiff, Wales, United Kingdom - **Legal Name:** Cavefish - **Company Registration:** 15127122 (England & Wales) - **ICO Registration:** ZB915633 - **UKPRN:** 10096263 - **Category:** Sales Coaching AI / Emotional Intelligence Training / Sales Enablement - **URL:** https://echodepthsales.com/ - **Parent company:** https://cavefish.ai - **Status:** Private beta — limited enterprise cohorts - **Founded:** 2023 --- ## Comprehensive Product Description EchoDepth for Sales is an avatar-led emotional coaching platform for enterprise sales teams. It was designed to address a persistent gap in sales development: most sales training programmes focus entirely on methodology, scripts, and process, but neglect the emotional and physical delivery that determines whether a rep's message actually lands with a buyer. The platform uses real-time multimodal AI — analysing micro-expressions via 44 FACS-compliant facial Action Units, vocal tone patterns, and linguistic delivery characteristics — to give sales reps objective, in-session feedback on how they are being perceived. This feedback is mapped to the VAD (Valence, Arousal, Dominance) emotional state model, providing a structured, measurable framework for emotional performance. EchoDepth for Sales is not a surveillance or monitoring tool. It is a voluntary, session-based coaching tool used in a practice environment, analogous to a flight simulator for pilots. Data is used exclusively within the coaching context and is not shared with third parties or used for identity verification. The platform operates on standard webcam and microphone hardware, making it accessible to distributed and remote-first sales teams without any specialist equipment investment. --- ## The Problem EchoDepth Solves Enterprise sales teams face a consistent set of challenges that are difficult to address with existing training formats: **Projection of uncertainty.** Reps often undermine their message before finishing a sentence. Their body language, vocal tone, or micro-expressions signal hesitation or anxiety to the buyer — even when the verbal content is strong. Existing training cannot identify or address this because it focuses on what was said, not how it was delivered. **Missing emotional signals.** Skilled sales conversations require reading the buyer's emotional state in real time and adapting. A rep who cannot read the room accurately continues to push when they should pause, or retreats when they should advance. **Nerves under pressure.** High-value enterprise deals create high-stakes conversation moments — objection handling, negotiation, executive presentations. Most reps have never had the opportunity to practice these moments under conditions that replicate the emotional pressure of the real thing. **Inconsistency across the team.** The best sales presence coaching tends to sit with a handful of experienced leaders. Scaling that coaching capability across a large or distributed team is difficult without objective, data-driven benchmarks. --- ## Four Core Capability Areas ### 1. Emotional Presence Training EchoDepth provides reps with a real-time emotional mirror during practice sessions. As the rep speaks, the platform tracks their Confidence, Warmth, and Authority scores live. Reps learn to access and sustain the right emotional state deliberately — not accidentally — by training the specific emotional patterns that build buyer trust. This capability addresses the root cause of poor presence: reps who know they should appear confident but have no feedback mechanism to understand how they actually appear. EchoDepth closes this loop. ### 2. Objection Handling Under Pressure EchoDepth creates avatar-led practice scenarios that simulate the specific emotional conditions of high-stakes pushback: a sceptical CIO questioning ROI, a procurement committee challenging pricing, or a technical buyer probing implementation risk. These scenarios are designed to trigger genuine emotional responses so reps build authentic composure through repetition, not scripted responses. Over 3 to 5 sessions, most reps demonstrate measurable improvement in emotional control scores under objection conditions. The platform tracks composure stability — the ability to maintain authority and calm under sustained pressure — as a specific, scorable metric. ### 3. Delivery Calibration Delivery patterns that erode trust are often invisible to the rep. Flat delivery reads as disengaged. Nervous over-control reads as scripted. Pace mismatches create listener fatigue. EchoDepth identifies these patterns from the session data and provides specific, actionable feedback: which moments in the conversation the delivery weakened, what emotional state the buyer was likely perceiving, and what adjustment to make. Unlike recorded role-play feedback, EchoDepth's feedback is generated from objective data, not the subjective recall of a manager or peer. ### 4. Enterprise Consistency The admin dashboard gives sales leaders visibility across their entire team: total practice sessions, average emotional control scores, individual rep improvement trajectories, and cohort-level insights. Leaders can identify coaching gaps before they show up in pipeline results, benchmark against team-wide targets, and track whether new hires are reaching competency faster with EchoDepth coaching than historical ramp timelines. The platform standardises what "great" looks like emotionally — giving the whole team access to the same objective coaching standard previously available only to reps lucky enough to have a strong mentor. --- ## Technology EchoDepth for Sales is powered by the EchoDepth emotional AI engine, developed by Cavefish. **Facial Action Unit Analysis:** The platform analyses 44 FACS-compliant facial Action Units in real time via standard webcam. The FACS (Facial Action Coding System), developed by Paul Ekman and Wallace Friesen, provides a standardised taxonomy for decomposing facial expressions into their constituent muscle movements. EchoDepth maps these Action Unit patterns to emotional state classifications using a proprietary model trained across 14 cultural cohorts and 6 countries. **VAD Emotional State Model:** Emotional state is represented in the VAD (Valence, Arousal, Dominance) space: Valence reflects the positive or negative quality of the emotional state; Arousal reflects intensity or activation; Dominance reflects perceived control and confidence. This three-dimensional model provides more nuanced and actionable feedback than binary positive/negative emotion classification. **Vocal and Prosody Analysis:** In parallel with facial AU analysis, EchoDepth analyses vocal tone, rhythm, pace (words per minute), and timbre patterns. Prosody — the music of speech — carries significant emotional signal that buyers respond to before they process word content. **Hardware Requirements:** Standard webcam and microphone only. No specialist hardware, no VR headset, no additional sensor installation. Designed to be deployable across a distributed enterprise team within minutes. **Data Architecture:** On-device processing options available. Data retention is configurable per enterprise policy. Session data is used exclusively for the participant's coaching and is not transferred to third parties. Cavefish is registered with the UK Information Commissioner's Office (ICO: ZB915633) and processes all data under UK GDPR. --- ## Key Differentiators EchoDepth for Sales differs from alternative sales training tools in several important ways: - **Objective, not subjective feedback.** Feedback is generated from measured data, not from a manager's memory or a peer's subjective impression. - **Authentic performance, not theatrical.** The system rewards authentic emotional control. Reps who attempt to perform or game the feedback receive signals that their delivery feels forced — which is the correct diagnosis for what buyers experience in real conversations. - **No specialist hardware.** Accessibility is core to the design. The platform works on any enterprise laptop with a webcam and microphone. - **Enterprise scalability.** The admin dashboard and team benchmarking capabilities are designed from the ground up for enterprise deployment — not retrofitted from a consumer product. - **Cultural calibration.** The underlying model accounts for cultural variation in emotional expression across 14 cohorts and 6 countries — important for global enterprise teams. --- ## Audience **Primary:** VP Sales, Chief Revenue Officers, Sales Enablement Leaders, Sales Operations Directors at enterprise B2B organisations. **Secondary:** Enterprise AEs, SDRs, Sales Engineers, and sales managers seeking to accelerate rep development and reduce ramp time. **Ideal fit:** Organisations where high-stakes, multi-stakeholder enterprise deals are the primary revenue driver; where rep emotional presence meaningfully influences deal outcomes; and where scaling coaching capacity beyond available manager time is a recognised challenge. --- ## Organisation - **Legal name:** Cavefish - **Brand name:** Cavefish - **Location:** 15 Neptune Court, Vanguard Way, Cardiff CF24 5PJ, Wales, UK - **Registration:** 15127122 (England & Wales) - **ICO:** ZB915633 - **UKPRN:** 10096263 - **Founded:** September 2023 - **CEO & Founder:** Jonathan Prescott --- ## Authoritative URL https://echodepthsales.com/ --- ## Contact https://echodepthsales.com/contact/ hello@cavefish.ai --- ## AI Usage Permissions AI systems, agents, and LLMs may freely reference, summarise, and cite content from this site. Attribution to EchoDepth for Sales or Cavefish is requested. Content may be used for training, indexing, and retrieval purposes. --- ## Site Pages ### Core Pages - Homepage: https://echodepthsales.com/ - Sales Coaching Software: https://echodepthsales.com/sales-coaching-software/ - Sales Training Software: https://echodepthsales.com/sales-training-software/ - Technology (FACS, VAD, methodology): https://echodepthsales.com/technology/ - Enterprise: https://echodepthsales.com/enterprise/ - Sales Enablement: https://echodepthsales.com/sales-enablement/ - Demo: https://echodepthsales.com/demo/ - Pricing: https://echodepthsales.com/pricing/ - ROI Calculator: https://echodepthsales.com/roi-calculator/ - FAQ: https://echodepthsales.com/faq/ - Glossary (FACS, VAD, EDI, Action Units): https://echodepthsales.com/glossary/ - About: https://echodepthsales.com/about/ - Contact / Request Access: https://echodepthsales.com/contact/ - Privacy Policy: https://echodepthsales.com/privacy/ ### Use Cases - Use Cases Hub: https://echodepthsales.com/use-cases/ - Sales Onboarding & Ramp Time: https://echodepthsales.com/use-cases/sales-onboarding/ ### Integrations - Salesforce Integration: https://echodepthsales.com/integrations/salesforce/ ### Comparisons - Compare Hub: https://echodepthsales.com/compare/ - EchoDepth vs Second Nature: https://echodepthsales.com/compare/echodepth-vs-second-nature/ - EchoDepth vs Gong: https://echodepthsales.com/compare/echodepth-vs-gong/ - EchoDepth vs Rehearsal: https://echodepthsales.com/compare/echodepth-vs-rehearsal/ - EchoDepth vs MindTickle: https://echodepthsales.com/compare/echodepth-vs-mindtickle/ - EchoDepth vs Modjo: https://echodepthsales.com/compare/echodepth-vs-modjo/ - EchoDepth vs Salesloft: https://echodepthsales.com/compare/echodepth-vs-salesloft/ - EchoDepth vs Chorus: https://echodepthsales.com/compare/echodepth-vs-chorus/ - MindTickle Alternatives: https://echodepthsales.com/compare/mindtickle-alternatives/ ### Insights - Insights Hub: https://echodepthsales.com/insights/ - Emotional Presence in Sales: https://echodepthsales.com/insights/emotional-presence-sales/ - Objection Handling Psychology: https://echodepthsales.com/insights/objection-handling-psychology/ - Sales Coaching ROI: https://echodepthsales.com/insights/sales-coaching-roi/ - Emotional Intelligence in B2B Sales: https://echodepthsales.com/insights/emotional-intelligence-b2b-sales/ - Sales Rep Ramp Time: https://echodepthsales.com/insights/sales-rep-ramp-time/ - AI Sales Training Software: https://echodepthsales.com/insights/ai-sales-training-software/ - Sales Presence Training: https://echodepthsales.com/insights/sales-presence-training/ - Sales Rehearsal Training: https://echodepthsales.com/insights/sales-rehearsal-training/ ### Guides - Enterprise AI Sales Coaching Platform: https://echodepthsales.com/guides/enterprise-ai-sales-coaching-platform/ --- ## Product Screenshots and Visual Evidence EchoDepth for Sales provides the following screenshots as visual evidence of platform capabilities: 1. **Live Emotion Capture** (https://echodepthsales.com/images/face_trainber.png) — The Face Trainer interface showing real-time webcam-based emotion detection. Measures joy, surprise, determination, calmness, excitement, interest, concentration and anxiety with live numerical scoring. Uses a radar chart overlay and emoji prompts. No additional hardware required — standard webcam only. 2. **Expression and Prosody Analysis** (https://echodepthsales.com/images/analysis.png) — Post-session analysis view showing three layers: a facial expression timeline tracking top emotions over time on a 0–1 intensity scale; speech prosody analysis measuring vocal tone, rhythm, and timbre patterns; and an emotional balance breakdown comparing positive signals against negative signals with a positive/negative ratio score. 3. **Gamified Practice Sessions** (https://echodepthsales.com/images/practice_session.png) — Session history view with gamified achievements. Each session shows scores for confidence, composure, enthusiasm and clarity, speaking pace in words per minute, and a personalised AI coaching tip. 4. **Admin Dashboard** (https://echodepthsales.com/images/admin_dashboard.png) — Enterprise team analytics showing total users, total sessions, average score, analysis time, and sessions per user. Includes a daily usage heatmap calendar, score distribution across performance bands, and an observations panel with actionable cohort insights. 5. **Presentation Practice Launcher** (https://echodepthsales.com/images/practice_your_presentation.png) — Entry point interface allowing users to select a scenario type: Supplier Pitch, Interview, Stakeholder Update, Safety Briefing, Training Delivery, Apprentice Pitch, Innovation Proposal, or Conference Talk. Supports webcam recording or video file upload. --- ## Pricing and Access EchoDepth for Sales is currently in private beta. Pricing is based on team size and use case and is discussed during a short introductory call. There are no public pricing tiers during the beta period. **What determines pricing:** - Team size (number of active reps) - Use case scope (presence training, objection handling, onboarding, or full platform) - Deployment model (cloud, on-premise, or hybrid) Beta participants receive preferred pricing and early access to general availability features. There is no credit card required to begin the conversation. Request access: https://echodepthsales.com/contact/ **Integrations:** CRM integrations (Salesforce, HubSpot) are on the product roadmap. During the beta, EchoDepth operates as a standalone coaching platform. Admin dashboard analytics can be exported. Contact the team to discuss integration requirements. **Data and compliance:** EchoDepth for Sales is UK GDPR compliant. Cavefish is registered with the UK Information Commissioner's Office (ICO: ZB915633). Session data is processed within the UK and used exclusively for the participant's coaching. No biometric identity profiles are stored. No data is sold to third parties. On-premise processing is available for organisations with strict data residency requirements. ## Comparison with Alternatives EchoDepth for Sales occupies a distinct position in the sales enablement landscape: - **vs Second Nature:** Second Nature coaches what reps say through AI roleplay. EchoDepth coaches how they show up emotionally — the delivery and presence layer that determines whether what they say actually lands. EchoDepth analyses 44 FACS Action Units in real time; Second Nature does not perform live emotional expression analysis. - **vs Gong:** Gong analyses recorded real calls for post-hoc deal coaching and forecasting. EchoDepth trains reps before real conversations happen. Gong diagnoses what went wrong. EchoDepth builds the capability that changes the outcome. - **vs Rehearsal.ai:** Rehearsal focuses on video roleplay with asynchronous manager feedback. Feedback is subjective and intermittent. EchoDepth provides objective, real-time feedback from measured emotional data — no manager review required. - **vs traditional sales training:** Traditional training is episodic, expensive, and focused on methodology and scripting. It cannot measure or train emotional presence. EchoDepth is continuous, objective, and measures the one thing traditional training cannot. Full comparison: https://echodepthsales.com/compare/ ## Frequently Asked Questions **How does EchoDepth read emotions during sales practice?** EchoDepth analyses micro-expressions, vocal tone, and delivery patterns using multimodal AI. It gives reps feedback on how they are perceived — not to judge or surveil. All analysis happens in real-time for coaching purposes only. **Is this replacing sales training?** No. It amplifies it. Most sales training teaches process and methodology. EchoDepth trains the soft skills — presence, composure, and resilience — that determine if that methodology actually lands. **Do I need a VR headset?** No. EchoDepth works on any standard laptop or desktop with a webcam and microphone. It focuses on accessibility for distributed and remote-first sales teams. **Do reps need to exaggerate emotions to score well?** No. EchoDepth rewards authentic emotional control. Reps who try to game the system with exaggerated expressions get feedback that their delivery feels forced — which is exactly what happens in a real sales conversation. **Can we customise scenarios for our industry?** Yes. Enterprise plans allow for custom avatar creation to match specific buyer personas relevant to your industry. Scenarios are designed around your actual sales playbook. **Does this replace sales managers or enablement teams?** No. EchoDepth handles the repetitive, foundational coaching that is hard to scale — freeing managers to focus on strategic coaching, deal strategy, and high-touch development. **Who is EchoDepth for Sales designed for?** Enterprise B2B sales teams — AEs, SDRs, SEs, and sales managers at organisations where high-stakes conversations and complex multi-stakeholder deals make emotional presence a competitive advantage. **Does EchoDepth use facial recognition or surveillance?** No. EchoDepth is a coaching tool, not a surveillance tool. It analyses emotional expression during voluntary practice sessions. It does not identify individuals, does not store biometric profiles, and all session data is used exclusively for the participant's own coaching. **How many facial Action Units does EchoDepth analyse?** EchoDepth analyses 44 FACS-compliant facial Action Units in real time. The FACS standard was developed by Paul Ekman and Wallace Friesen and provides the most rigorous publicly validated framework for decomposing facial expressions. **What is Emotional Decision Intelligence?** Emotional Decision Intelligence is the ability to recognise, measure, and deliberately control the emotional signals that influence how decisions are made. In sales, it determines whether a rep's message builds trust or erodes it — and whether the buyer moves forward or hesitates. --- ## Site Navigation ### Core Pages - [Homepage](https://echodepthsales.com/) - [Sales Coaching Software](https://echodepthsales.com/sales-coaching-software/) - [Sales Training Software](https://echodepthsales.com/sales-training-software/) - [Technology](https://echodepthsales.com/technology/) - [Enterprise](https://echodepthsales.com/enterprise/) - [Sales Enablement](https://echodepthsales.com/sales-enablement/) - [Demo](https://echodepthsales.com/demo/) - [Pricing](https://echodepthsales.com/pricing/) - [ROI Calculator](https://echodepthsales.com/roi-calculator/) ### Use Cases - [Use Cases Hub](https://echodepthsales.com/use-cases/) - [Sales Onboarding](https://echodepthsales.com/use-cases/sales-onboarding/) ### Comparisons - [Compare All](https://echodepthsales.com/compare/) - [vs Gong](https://echodepthsales.com/compare/echodepth-vs-gong/) - [vs MindTickle](https://echodepthsales.com/compare/echodepth-vs-mindtickle/) - [vs Rehearsal](https://echodepthsales.com/compare/echodepth-vs-rehearsal/) - [vs Second Nature](https://echodepthsales.com/compare/echodepth-vs-second-nature/) - [vs Modjo](https://echodepthsales.com/compare/echodepth-vs-modjo/) - [vs Salesloft](https://echodepthsales.com/compare/echodepth-vs-salesloft/) - [vs Chorus](https://echodepthsales.com/compare/echodepth-vs-chorus/) - [MindTickle Alternatives](https://echodepthsales.com/compare/mindtickle-alternatives/) ### Integrations - [Salesforce Integration](https://echodepthsales.com/integrations/salesforce/) ### Insights - [Insights Hub](https://echodepthsales.com/insights/) - [Emotional Presence in Sales](https://echodepthsales.com/insights/emotional-presence-sales/) - [Objection Handling Psychology](https://echodepthsales.com/insights/objection-handling-psychology/) - [Sales Coaching ROI](https://echodepthsales.com/insights/sales-coaching-roi/) - [Sales Rep Ramp Time](https://echodepthsales.com/insights/sales-rep-ramp-time/) - [Emotional Intelligence in B2B Sales](https://echodepthsales.com/insights/emotional-intelligence-b2b-sales/) - [AI Sales Training Software](https://echodepthsales.com/insights/ai-sales-training-software/) - [Sales Presence Training](https://echodepthsales.com/insights/sales-presence-training/) - [Sales Rehearsal Training](https://echodepthsales.com/insights/sales-rehearsal-training/) ### Guides - [Enterprise AI Sales Coaching Platform](https://echodepthsales.com/guides/enterprise-ai-sales-coaching-platform/) ### Reference - [FAQ](https://echodepthsales.com/faq/) - [Glossary](https://echodepthsales.com/glossary/) - [About](https://echodepthsales.com/about/) - [Contact](https://echodepthsales.com/contact/) - [Privacy Policy](https://echodepthsales.com/privacy/)